Quick follow up on my post from yesterday. It’s not my intention to say anyone is dumb for supporting the breast cancer activities this month. Absolutely do that if you want. It’s important. We’ll never find better treatments if people don’t step forward and help.
My point is to stop and think about what you’re doing. Be…aware. We’ve all been guilty of reposting something online and not checking it out. (I absolutely have, and kick myself very hard in hindsight.) Companies take advantage if this. They know we have an innate desire to help and do good. So they put a pink ribbon on things as a marketing ploy to make money. Sometimes, not a single penny goes to a breast cancer organization.
That’s all I’m saying. If you want to help, make sure you’re doing something that actually helps. If you’re going to spend your time and money, know where you’re spending it. I work too hard for my money.
And remember, it’s not just October. Patients have cancer every day, all year. Doctors and researchers work year round, even when the NFL goes back to wearing black cleats.